From Concept to Shelf

End-to-End Product Development and Beauty Manufacturing

Tailored solutions for Full-Service NPD, Contract Filling
or Technical Transfer 

Customers call us a “safe pair of hands” for a reason. We’ve done the groundwork, we’ve stress-tested the process, and we make it our business to know your business.

You'll work with a dedicated product team who own your beauty project from start to finish. With every core beauty manufacturing capability under one roof, from lab to line, we keep things moving, keep you informed, and keep the pressure off so you can get to the shelf faster. 

Speak to our Team (Speak to our Team Button)

PHASE 1

Brand Immersion

Define & Align 

We immerse ourselves in your brand vision – agreeing benchmarks, textures, packaging goals, and cost targets to set a clear foundation for development.                                                                  

PHASE 2

Concept Development

Critical Path 

  • Detailed timeplan is created to map out and track:
    formulation development and testing, pack development and testing, regulatory requirements, artwork flow, lead times, in-bound raw material and pack deliveries and production plan.

Formulation Proposal

  • Our R&D team develops bespoke formulation proposals outlining active ingredients, performance claims, pack copy elements, recommended packaging components, and indicative costings.
  • We also support Technical Transfers and Contract Fill for existing formulations.

Sample Submission

  • Lab samples are shared for evaluation, reviewing texture, application, fragrance and user experience through sensory testing.
  • Feedback is used to refine and iterate until the formulation is approved.

Packaging Sample Submission

  • Unbranded packaging samples are presented for review and selection.
  • We also offer Free-Issue packaging models (customer-nominated or customer-supplied).

Costs Submission

  • Present costs based on formulation and packaging submissions.                                          

Formulation Approval

  • Approved samples are supplied in lab-standard containers as reference.

Packaging Approval

  • Final product specifics confirmed with a prototype sample.

Cost Approval

  • Final pricing agreed based on approved formulation and packaging used in the prototype sample. 

PHASE 3

Validation

Testing

  • In-house Stability Testing is undertaken with 12-week period to assess product performance and shelf-life under controlled conditions.
  • In-house Compatability Testing evaluates formula-packaging interaction to ensure durability and product integrity.
  • User trials are conducted for sensory and efficacy testing with an independent consumer panel.
  • Clinical trials are undertaken to substantiate measurable data.                                     

PHASE 4

Procurement, Manufacture& Delivery

Purchase Order

  • Production begins following approval of final costs and Pre-Production Sample.
  • Materials for production are procured.

Manufacturing 

  • Transition from lab to full-scale production.
  • Conduct rigorous in-process quality checks on raw materials.  

Quality Checks

  • QC team conduct thorough checks before, during and after production to ensure goods are within specification and fit for purpose.

Filling and Packaging

  • Final product is filled, assembled, and prepared for dispatch.

Production Approval 

  • Production seal sample provided to represent the final market-ready product.                 

Delivery

  • Efficient and secure delivery, with global logistics support for international partners.