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Haircare Trend Report 2025

Welcome to THG LABS 2025 Haircare Trend Report. Science, wellness, and innovation are converging and haircare is going to new lengths to deliver for the consumer. It’s a move that prioritises performance, wellbeing, ingredient efficacy, and inclusion, ensuring solutions are hyper-personalised, results-driven, and deeply rooted in long-term scalp and hair health. Curated by our Product Innovation Team, this report explores data insights, the latest consumer behaviours, market dynamics, ingredient technologies and future trends making waves in haircare.

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Blogs

The Skin-Confidence Connection: Why it Matters

Inspired by Beautiful in Your Skin Month, this blog is the first of five articles in series that explores the science behind skincare that supports self-esteem, from sensory formulation and inclusive product development to neurocosmetics and next-gen ingredients. 

June 6, 2025

3 mins
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Blogs

Skincare

SPF

Formulating

Cosmetics Manufacturing

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Innovation

Trends and Innovation

Understanding Hyperpigmentation

Hyperpigmentation is a key focus in modern skincare formulation, with growing demand for solutions that visibly even tone and support skin health. This article explores the science behind hyperpigmentation and how brands can harness high-performance actives to create effective, consumer-driven skincare. 

May 23, 2025

20 mins read
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Sustainability

Reducing Water in Beauty

With an ever-thirsty planet, how can beauty brands take meaningful steps to reduce water use across formulation, sourcing, packaging, and production. From waterless innovation to biotech ingredients and low-impact manufacturing, we spotlight five key areas shaping a more sustainable future.

May 14, 2025

7 mins read
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Blogs

Biotechnology

Innovation

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Trends and Innovation

Sustainability

Cosmetics Manufacturing

Formulating

The Future is Fermented

From lab-grown actives to enzyme-powered efficiency, discover how microbial fermentation is driving the next wave of high-performance, low-impact innovation in skincare product development. We unpack the science behind white biotech, highlight breakthrough benefits it offers, and explore how beauty brands can harness this technology for scalable, ethical, and more sustainable formulations.

April 15, 2025

20 mins read
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Blogs

Biotechnology

Cosmetics Manufacturing

Sustainability

Trends and Innovation

Formulating

R & D

Harnessing the Sea

In this article we explore beauty beyond the shoreline, looking at how blue biotechnology is turning the tide in skincare and haircare product innovation. From deep-sea actives to algae-powered skincare, discover how marine science is unlocking potent, planet-friendly ingredients for the next generation of formulations.

April 3, 2025

15 mins
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Blogs

Innovation

Regulatory Compliance

Sustainability

Fragrance

Cosmetics Manufacturing

Biotechnology

The Role of Upcycled Ingredients in Reducing Waste in the Fragrance Industry

Explore the transformative potential of upcycled ingredients, the sustainable and ethical practices that are shaping the future of fragrances, the scientific approaches involved, and the part regulatory compliance plays in ensuring safety and consumer trust.

March 19, 2025

7 mins
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Blogs

R & D

Innovation

Regulatory Compliance

Fragrance

Bodycare

Cosmetics Manufacturing

Biotechnology

Scent with Purpose: The Rise of Functional Fragrances

Functional fragrances transcend traditional scent experiences, engaging the olfactory system to support relaxation, focus, and wellbeing. Backed by scientific research and advancements in biotechnology, these actives are transforming personal care, home environments, and wellness routines.

March 17, 2025

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Blogs

Trends and Innovation

Formulating

Haircare

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Regulatory Compliance

Cosmetics Manufacturing

Formulating for Inclusivity in Haircare

Holding more significance than looks alone, often our hair is bound up with cultural traditions, identity and personal expression. As cosmetic scientists, we recognise that each hair type—from the tightest coils to the straightest strands—presents unique challenges and complex demands. Explore how formulating inclusively in haircare requires the commitment to understanding the unique needs of diverse hair types.  

March 12, 2025

7 mins
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Two women, one with dark brown hair and blemish-marked skin and the other with red hair and freckles showcasing diverse skin types.

Blogs

Innovation

R & D

Cosmetics Manufacturing

Formulating

Skincare

Formulating for Sensitive Skin

With the growing prevalence of sensitive skin concerns, the demand for gentle, targeted skincare solutions has never been greater. In this article, we explore the science behind formulating for sensitive skin, from understanding its triggers to strengthening the skin barrier. Discover how expert ingredient selection, moisture retention strategies, and protection against external aggressors come together to create effective, soothing products.

March 5, 2025

5 mins read
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Woman holding her head in her hands implying emotional stress

Blogs

R & D

Skincare

Stress and Our Skin: A Cosmetic Scientist’s Perspective

Stress is an unavoidable reality—and its effects go far beyond mental well-being. From barrier dysfunction and inflammation to premature ageing and microbiome disruption, stress can take a visible toll on the skin. In this article, we explore how as cosmetic scientists we can develop products to support skin’s natural resilience.

February 27, 2025

7 mins
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Blogs

Cosmetics Manufacturing

Regulatory Compliance

Top 10 Essential Questions Beauty Brands Must Ask Private Label Manufacturers About Regulatory Compliance

Choosing a private label manufacturing partner skilled in handling complex international regulations not only reduces legal risks but also bolsters your brand's credibility by ensuring adherence to global standards giving you a robust base for business growth. Here are the top ten critical regulatory compliance factors to consider when selecting a private label beauty manufacturing partner for your brand.

February 11, 2025

3 mins
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Blogs

Bodycare

Compounding

Corporate

Cosmetics Manufacturing

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Innovation

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SPF

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Trends and Innovation

Private Label Skincare Success: How to Partner with the Right Manufacturer

Discover the key to success for beauty brands with these insights on choosing the perfect private label skincare, suncare and haircare manufacturer. This guide explores the critical elements involved in creating impactful, high-quality products, from defining your brand vision to leveraging innovation, sustainability, and expert collaboration to engage and excite your target consumer.

January 7, 2025

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