Blogs

Truly inclusive skincare starts long before it launches, with R&D that recognises real-world diversity across tone, type, identity and life stage. Inclusive formulation can build confidence by design, not by default. From tolerance testing across Fitzpatrick types to avoiding white cast in SPF, this last article in our Skin Confidence series outlines the science, strategy and social awareness behind products that reflect the people who use them.

The third blog in our Skin Confidence series, this article explores how brands can build consumer trust by formulating with both clinical intent and emotional intelligence. Discover how our development philosophy meet real needs, without compromise.

Hydration is critical to skin health, but the science behind it is more complex than most realise. This article explores the biological function of hydration, formulation strategies, consumer testing, and how cosmetic scientists develop products that support barrier function, respond to hormonal shifts, and meet performance expectations across diverse skin types and climates.

In skincare, performance matters, but perception also plays a powerful role.  This second blog in our Beautiful In Your Skin series, explores how the feel, scent, texture, and even sound of skincare can transform routines into rituals to build emotional connection, boost confidence, and drive product loyalty.

Inspired by Beautiful in Your Skin Month, this blog is the first of four articles in a series that explores the science behind skincare that supports self-esteem, from sensory formulation and inclusive product development to neurocosmetics and next-gen ingredients. 

Hyperpigmentation is a key focus in modern skincare formulation, with growing demand for solutions that visibly even tone and support skin health. This article explores the science behind hyperpigmentation and how brands can harness high-performance actives to create effective, consumer-driven skincare. 

With an ever-thirsty planet, how can beauty brands take meaningful steps to reduce water use across formulation, sourcing, packaging, and production. From waterless innovation to biotech ingredients and low-impact manufacturing, we spotlight five key areas shaping a more sustainable future.

From lab-grown actives to enzyme-powered efficiency, discover how microbial fermentation is driving the next wave of high-performance, low-impact innovation in skincare product development. We unpack the science behind white biotech, highlight breakthrough benefits it offers, and explore how beauty brands can harness this technology for scalable, ethical, and more sustainable formulations.

In this article we explore beauty beyond the shoreline, looking at how blue biotechnology is turning the tide in skincare and haircare product innovation. From deep-sea actives to algae-powered skincare, discover how marine science is unlocking potent, planet-friendly ingredients for the next generation of formulations.

Explore the transformative potential of upcycled ingredients, the sustainable and ethical practices that are shaping the future of fragrances, the scientific approaches involved, and the part regulatory compliance plays in ensuring safety and consumer trust.

Functional fragrances transcend traditional scent experiences, engaging the olfactory system to support relaxation, focus, and wellbeing. Backed by scientific research and advancements in biotechnology, these actives are transforming personal care, home environments, and wellness routines.

Holding more significance than looks alone, often our hair is bound up with cultural traditions, identity and personal expression. As cosmetic scientists, we recognise that each hair type—from the tightest coils to the straightest strands—presents unique challenges and complex demands. Explore how formulating inclusively in haircare requires the commitment to understanding the unique needs of diverse hair types.