THG LABS has launched its new Body Care Trend Report 2026, exploring the consumer trends, market developments and formulation innovations creating new opportunities for beauty brands in the body care category.

Developed by the THG LABS Product Innovation Team, the report combines market intelligence, consumer insights and the company's expertise in cosmetic formulation, product development and manufacturing to help brands identify emerging trends and inform their new product development (NPD) strategies.

As consumer expectations become increasingly sophisticated, body care is attracting greater attention from beauty brands seeking opportunities for innovation and differentiation. The influence of facial skincare is particularly significant, driving interest in advanced ingredients, targeted treatments and high-performance body care formulations that deliver both efficacy and an elevated sensory experience.

Identifying New Opportunities in Body Care Product Development

The report examines the trends influencing body care innovation, from ingredient-led formulations and treatment-inspired products to developments in textures, formats and application.

It also explores the commercial opportunities emerging across the category, including portfolio expansion, product differentiation and the potential to reach new consumer audiences.

Drawing on THG LABS' extensive experience in beauty product development and manufacturing, the report considers how brands can translate consumer insights and market trends into commercially relevant product concepts.

What Does the THG LABS Body Care Trend Report Cover?

The report explores several key areas influencing the future of body care innovation:

• Consumer trends and market dynamics: Understanding the changing behaviours, expectations and purchasing motivations shaping the body care category.
• The influence of facial skincare: Exploring how skincare-inspired ingredients, product claims and targeted treatments are informing body care formulation and positioning.
• Ingredient and formulation innovation: Identifying emerging ingredients, textures and formats influencing new product development.
• Product differentiation and portfolio development: Highlighting opportunities for brands to extend existing ranges, reach new audiences and strengthen their category positioning.
• Commercial considerations for beauty brands: Examining how emerging trends can inform relevant, differentiated and commercially viable product development strategies.

Supporting Beauty Brands From Concept to Commercialisation

As a full-service beauty product development and manufacturing partner, THG LABS works with brands to translate market opportunities into innovative, scalable formulations.

Combining consumer and market intelligence with expertise across R&D, formulation development, packaging, regulatory compliance and manufacturing, THG LABS supports brands throughout the product development journey.

The new Body Care Trend Report forms part of THG LABS' ongoing commitment to sharing industry intelligence and helping beauty brands identify opportunities for innovation and commercial growth.

Download the complimentary THG LABS Body Care Trend Report 2026

If you’ve missed our other reports, head here to explore insights on Suncare, Hair Care, Dermocosmetics and Sunless Tanning.